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Top 5 Marketing Books You Need to Read as Soon as Possible

If you’re in marketing, then the most important thing that you can do is stay on top of the new trends and the new skills that you’ll need to do your job. Reading some of the best marketing books around is one of the best ways that you can do just that and that’s why we’ve compiled this list of the top five books for you to start with.


1) Influence: The Psychology of Persuasion.

The most important thing in marketing is getting people to see the things that you do, and get them to agree with what you have to say. If they do, then you get the sale, but if you don’t, then you end up losing out. In this book you’ll learn how you can attract more customers and get them to say ‘yes’ to whatever you’re selling.

Photo by: Amazon.com


2) Buy-Ology: Truth and Lies About Why We Buy.
This book is a New York Times Bestseller that talks about the reasons why people buy things and exactly how you can use them to sell what you want. You’ll learn the best marketing campaigns and the right ways to understand people’s impulses.


3) The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change.
This book has been popular in many fields for many years and it’s definitely no different for marketing. That’s because this book explains how successful people have gone about creating that success and what you need to do if you want to be one of them.


4) Delivering Happiness: A Path to Profits, Passion, and Purpose.
So why do you do the things that you do? Why are you in marketing? To make profits most likely but also because you have a passion for it. With this book you’ll learn more about how to make that passion work for you and pave the way to success in all forms.

Photo by: Amazon.com


5) The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases & Viral Marketing to Reach Buyers Directly.
This book will explain you all the different ways that you can make modern technology work for you in your field. Don’t be afraid to branch out and make some changes because marketing is a changing world.


If you’ve read any of these books or any others and you think there’s something others need to know, then feel free to comment and let everyone know. Most importantly however, make sure you share this article on social media so that others can benefit from these books (and the others you can find here.

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