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A Closer Look at Stubby Holders

Stubby holders are a fairly new innovation, with the first “model” introduced in 1979 by a company out of Texas, USA, though the thought of covering a cold beverage with some sort of protective insulation was around for a few years prior to that. Generally made from fabric or foam, the point of a stubby holder is to help keep a beverage cold (generally a bottled or canned beverage) by insulating the beverage and helping to prevent outside warmth from interfering with the temperature. They also help in keeping your hand from getting overly cold or wet (from condensation build up that forms without the protective holder) from holding the beverage for an extended period of time. Because of they’re so useful they’ve also become a very popular promotional product.

Since the original trademark in 1979, stubby holders have been a popular item. Nowadays they come in all shapes, sizes, and materials. Most popular manufacturers use a foam base for their products; however they are also made using a variety of fabrics, neoprene (a synthetic rubber) and polyester. Variations are also made for bottled beverages and often use a zipper on the side in order to make it easier to place your beverage inside.

Because stubby holders are so universally used (especially in Australia) they’ve also become a very popular promotional product amongst businesses. Since they can be used for nearly any kind of canned or bottled beverage, anyone can use them. Whether your beverage of choice is beer, pop, or juice, stubby holders will be useful on any warm day.

The reason why they’re such a highly regarded and effective promotional product is because of the previous mentioned variety of uses. In addition, when used as a promotional product, you not only reach out to the individual who receive one, but also anyone they come in contact with down the road. When coupled with a business name or logo, the business manages to get their name out to dozens of individuals with just one product, especially since they see a lot of use at various outdoor events, such as sports games, barbecues, picnics, and parties. They also offer a great way to show off the brand name of your favorite beverage company, sports team, or pretty much any other company.

In addition, they’re also customizable. As mentioned before, they can come in a variety of sizes and materials. On top of that, with today’s technology, a wide variety of printing options are available to companies, which allows further customization of logos, names, and designs. Some very “high tech” stubby holders even feature things like bottle openers. To top it off, for any business interested in diving into promotional products, stubby holders are a great choice not only because they’re such an effective tool, but because they’re also very cheap to make, which is always a plus.

Because of the sheer popularity and wide usage of stubby holders, there’s no wonder why they’ve become such a popular promotional product. There’s no doubt from anyone that they will continue to be popular not only amongst businesses as promotional products, but for anyone who’s out and about and wanting to enjoy a nice, cool drink.

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